The condo market has changed a lot. While selling seemed easy just a few years ago, homeowners today are facing a more competitive reality. The good news? With the right approach and the necessary support, it is entirely possible to sell quickly and at a fair price.
This mini-guide outlines 6 tips to help you maximize your success.
Price it right from the beginning
AH ! The name of the game! At the risk of repeating ourselves, fixing the right price is the single most important part of any real estate deal. Why ? It must be justified and competitive to generate interest from serious buyers.
An overpriced listing scares away buyers and prolongs the time on the market. An overpriced listing scares away buyers and prolongs the time on the market. Our best advice? Trust your real estate agent. Using valuation tools, comparable market analysis, and on-the-ground experience, they will be able to determine the optimal value of your condo.
👉🏻 Read our article How do you determine the selling price of your home? for more information.
Partnering with the right Proprio Direct broker
In a competitive market, choosing your Proprio Direct broker can make all the difference. Every transaction is unique. That is why they will adapt to you, your pace, and your needs.
Their role goes far beyond simply listing your property on Centris:
- They will handle everything: from marketing to the final signing at the notary, including all administrative paperwork.
- They will give you access to all our exclusive programs and partnerships.
- They will provide you with peace of mind through our Sereni-T protection.
- They will help you find your buyer while providing full service from the beginning to the end of the transaction. You will benefit from a competitive 2% commission rate*.
In addition to going above and beyond for you, a broker in your area has an in-depth knowledge of the local condo market. They will be there to support you so that your property sells quickly.
Staging your condo
Your condo needs to stand out from the very first seconds, whether online or during a viewing. A well-prepared property sells faster, and generally for a better price.
Maximize your chances of selling your property by doing a DEEP clean, decluttering every room, depersonalizing your space, and repairing any minor visible defects.These details will make all the difference in the photos and will influence how potential buyers perceive the space.
Additionally, make sure your home smells fresh before open houses. The day before, use room fragrances, air fresheners, or strong-smelling cleaning products. When it comes to the day of the showing, opt for subtle, natural fragrances like fresh flowers, the aroma of coffee, freshly baked cookies, or a diffuser with a very light scent.
Finally, the exterior deserves just as much attention as the interior! It’s the first thing visitors will see. If you have a balcony, a terrace, or a private entrance, make sure they are clean and clutter-free.
High-quality professional photography
The vast majority of buyers begin their search online. The quality of your photos is therefore the first impression you make and it may very well be your one and only chance to convince someone to visit your condo.
Dark or phone-captured photos don’t do your condo justice and can even discourage serious buyers. Your broker will certainly work with a professional photographer, but make sure this service is included in your agreement and that the quality of the photographer's portfolio meets your expectations.
Being flexible for showings and open houses
Be ready to vacate your condo when a motivated buyer wants a last-minute viewing (even if it’s inconvenient in the short term). Evenings and weekends are usually the times when demand is highest.
Open houses are an excellent tool for generating buzz and attracting buyers who might not have booked a private showing.
👉🏻 Showings require a bit of preparation. We invite you to read our Open house guide so you can be fully prepared.
Being open to negotiations
Price is often not the only factor that can hold up a transaction. A buyer may face financing constraints, have specific timing requirements, or express concerns regarding the condition of the property.
To simplify the process and boost your chances of selling fast:
- Be attentive to the buyer's needs and concerns.
- Be open regarding the possession date
- Consider including certain appliances or furniture to close the deal.
- Follow your broker’s recommendations.
Need help selling your condo quickly? Contact a Proprio Direct real estate broker today. They will be able to guide you throughout the entire process.
* When the buyer chooses to purchase directly without the intermediary of another broker. Minimum commission of $3,000, plus taxes.
